Happy New Year!
It’s officially 2016. Don’t it feel good?
Even though the day isn’t any “different” from any other, just knowing we can make it something special, is refreshing.
That’s what the start of something new can do for you.
I really like that…
Speaking of something new, I’m changing the format of these emails. Now you’ll get daily marketing tips instead of monthly ones.
Great thing is, if we’re doing marketing well, we can’t help, but deep-dive into all the topics so-called, “marketing gurus” ignore, like managing priorities, defining your purpose, and scheduling time to celebrate regularly.
Very odd that those silly gurus skip that. It’s not all about the money, always.
So… expect a daily tip in your inbox similar to the messages you already read this week.
However, to get the most out of this, I want you to do one thing, everyday, starting now…
I want you to “pay yourself first.”
Each day you spend time catering to other people.
Your customers.
Your family.
Your friends.
Putting out fires left and right.
All of which leave you drained at the end of the day.
Then at night, the one time where you can finally pour into yourself, your work, your ideas, you feel beat, and can’t put your best into it.
You’re spent, and would rather save it for later.
Another day. Another week. You pass out instead for the only guaranteed peace you have– a few hours of sleep.
I want you to change that starting now.
Keep the same schedule you have, just change the order. Instead of paying yourself last…
…”Pay Yourself First“…
Before bed each night, choose the one thing you want (not need) to do to move your career forward.
Then when morning comes, your alarm rings, do your “wake up regimen” as usual. Afterwards, I want you to **devote 25 minutes towards that project**.
(You may need to wake up earlier than usual for this)
You don’t need to complete the task. Just focus on one thing, for you, for 25 minutes before entertaining anyone or anything else that wants to drain you of your precious energy.
When you start paying yourself first, you send a symbolic and tangible message to yourself and others that you know your worth.
So you can imagine what kind healing you’ll have after so much damage from “paying yourself last.”
You finally have a cure.
Yup, starting next week, look forward to daily tips like this that really shift how you start and finish the work you love, and see more results for each minute you invest in it.
Feeling good about 2016 yet?
Great!
Now we can master true marketing lessons, finally done right, with the occasional email marketing strategy and tactics.
However, if you pay close attention, those email lessons are ever present with each message I send. 😉
Celebrate this wonderful day!
Be well,
Max!
P.S. No sales pitch today. I want you to enjoy this day.
I know I am, it’s Haitian Independence Day, and I’m celebrating with family and close friends.
Exactly 212 years ago my enslaved ancestors fought the mightiest French Empire to assert their freedom. No other slave rebellion in history did that before, or since. And Supposedly, one of my direct ancestors signed the Haitian Constitution.
So, plenty of pride that I’m honouring today by not working at all :-).
Have fun with how you choose to celebrate your day!