Category: Archive
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Smack my pitch up
Last year, I did a pro-bono side project for a (former) colleague. The goal: Debut the next installment in his anti-bullying series to a raving audience. Best part, the movie is written, directed, shot, and edited entirely by K-12 students for other students. Sells itself right, what news wouldn’t want to cover that story. Well…
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“I don’t know what to say.”
Last week was tough for the world. Since then I’ve been listening more than ever to my readers, clients, Tomcats, mentors about this topic, and anyone who wants to talk about how they feel. See I know what I do— help leaders spread their ideas across the globe. Leaders like you willing to share what…
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Is learning necessary? What a Cambridge Ph.D says will surprise you
Ever see THE WIZ? The better version of the Wizard of Oz with incredible music and stage production ? In it, Scarecrow has one mission in life— to have a brain. So he joins Dorothy to meet the Wizard of Oz and ask for some brains. But it always surprised me because… so many people…
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An elaborate Christmas email plan you can steal and teach your employees
As far as holiday’s go, I’m pretty much a scrooge. I only like birthdays. It’s so bad that I still have unopened Christmas presents from 2015. I’m gonna check those out, but it is July, so I’ll give you some wintery-Christmas cheer because… well there won’t be any from me come Holiday season. Really though,…
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How to judge Pokémon Go users and quadruple sales
Have you played Pokémon Go yet? It’s a powerful business tool, especially for brick and mortars. I already know a burger spot who used it to quadruple his burger sales for a regular slow Monday (in only 30 minutes). So I’ve been talking about the applications of it, but mouks will be mouks… and try…
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She said: “I’m not good enough”
Just heard from a leader who said they like my ideas but they are gonna go in a different direction. Happens often. Bright-eyed, bushy-tailed “leaders” reach out to learn from an expert, but when they don’t hear what they want, they dismiss it and go in a different direction. Can’t be helped, and good riddance…
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How to use “scarcity mindset” to your advantage
You know when you’re excited to work with someone new? You’ve prepped by doing your homework and due diligence ready to help them reach their goals. You’ve blocked out time before and after the scheduled meeting so you can be completely focused. Maybe you even consulted a script or template of questions to frame and…
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Shots fired. Promise deferred.
Right now people want to take a day off work. You’re one of them. Last weekend, you may have said, it’s a major Holiday, everyone is taking off, so can I. Or “I’m just beat by all the news that I need to stop and take a breather.” I feel you. I hit those moments…
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Grammar nazis can’t count because they don’t count
Fun moment in Quentin Tarantino’s waaaaay too long, revenge film DJANGO UNCHAINED: Django finally dukes it out with an overconfident slave hand Stephen. When Stephen’s staring at the barrel of Django’s gun he says, “I count six shots.” And he’s right the gun’s not loaded anymore because all shots were fired. Django replies, “I count…
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The importance of being Fred
Today’s a special day because you get to hear me sweat. Frederic Bye showrunner for Creative Magic Unchained made me sweat in a recent interview. (Don’t tell him that.) I always have fun interviews, but this one is unique because Bye’s incredibly earnest, direct and arguably more enthusiastic than I am. It’s entertaining since…