Too long don’t read:
http://www.chillandambitious.com/life-innovators/2016/08/17/s2-e28-induced-efficiency/
I know someone who sent a message to 749 people. Only 4 ever hired him.
Not bad. Meant about $2500 in sales.
Are you good at math? Me either, but my calculator say it’s less than a 1% success.
He showed me his process, and I looked at the email and knew exactly how to help.
If he could improve his first message, I knew we could raise his odds. Hell we could get him 5 yes’s out of 50 leads. That’s 10% and a very conservative estimate since he could repurpose that message and send it multiple times to new leads as part of his email sequence.
As long as you’ve done your homework to know who your best clients are, you can make a list of those people, and send them a smart message that moves them to action.
So if it’s only 4 leads that earn you $2500 or 10% conversions that earn you 40 leads and book you solid for the rest of the year, you can do a lot of damage.
That’s how one message done well can serve you.
Yet another reason why I love email, but I delve into how efficient email can really be with this interview on Chill + Ambitious with life innovators O and NO.
Dig our conversation in its entirety: http://www.chillandambitious.com/life-innovators/2016/08/17/s2-e28-induced-efficiency/
Be effective and well,
Max!