You may know “about me” but still aren’t clued into my daily reality.
People often tell me I “look good and sound good”.
It’s nice and I appreciate it, but I rarely feel it.
They see media appearances or daily emails, talking about the work how it helps others, speaking confidently and owning the experience… as if I was born to do this.
Since November, I’ve heard that so much.
You may know that I have Sickle Cell Anemia, a debilitating disease that will one day take my life.
(I’m “lucky” to be 28 and living mostly independently.)
On a good day, I’m lethargic and mindfully eating and resting to maintain my energy.
While on a bad day, I’m laid up on a hospital bed overseen by a team of doctors, taking antibiotics, and enough heavy doses of narcotics (medicinal heroin) to make Mick Jagger, Steven Tyler, and Eric Clapton cringe. And yet the pain meds still aren’t enough to subdue my immense pain so I suffer for days susceptible to other infections, and miserable in a cold, lonely hospital.
It’s impossible to exaggerate the experience, but my enthusiasm tends to overshadow how rough it is, and by looking at me, SCA doesn’t seem to phase me one bit like it does other Sicklers… until you ask me about my experience.
Recently I shared my real-life Sickle story with a mentor.
He copied, pasted and sent it to his whole list (with my permission).
You may have read it if you frequent the same copywriting communities as I do.
In it, I talked about how I had to quit my job at Google for many reasons, but mainly because my body couldn’t take the stress.
I talked about how I couldn’t even keep a part-time job at a movie theater because of it.
I talked about my physical limitations, which force me to say “No” to many lucrative, life-changing opportunities when they arise.
I talked about how so many business models don’t suit me because physically I can’t keep up with their demands.
All situations that drive my body into Sickle Cell Crisis, which is when my sickle-shaped cells clog veins, thus shutting off blood circulation to vital body parts.
(Ever lose blood flow to your joints or organs?)
Essentially… it means I have to say no to earning a practical living because it could literally kill me.
I shared a lot {Your name}.
Now thousands of people have seen my horribly written testimonial about my all-too-real life.
Why do I bring this up to you?
… For the first time in my life, I am doing well, and it’s because of my Sickle Cell, not in spite of it like before November 2015.
Instead of fighting my condition or pretending to be like other people, I started making my work an extension of who I am.
Every day I take what I know and understand… email… and now I’m sharing what I know by emailing daily.
I own my best work, I create content people want, and I offer it directly to people who appreciate it most… You.
I don’t chase people for new business.
I don’t concern myself with when my next client comes.
I don’t worry about how to make a sale.
This spring, I’m no longer freelancing, but building a 6-figure business, gaining my weight back after a November hospital visit, and not saying “No!” to conferences, vacations, or even outings with friends or fly women seeking my company.
Being successful is work, but it doesn’t have to be complicated, messy or confusing. It doesn’t have to stress or burn you out either.
Forget funnels and launches that take weeks and months to build, not to mention the time to wait until they produce for you.
The only funnel that matters:
1 – Drive traffic to your list.
2 – Deliver your best advice in daily emails.
3 – Offer your premium work in each message.
4 – Repeat!
(Works particularly well for introverts and/or the anti-social.)
So simple you can automate it, and operate your business from bed during those rough days.
However, you’re probably feeling good and grateful right now, so you’ll use the spare time to relax, spend time with people you love, or invest in new ideas to help even more people with your voice.
It suits all lifestyles, and best of all your readers benefit the most. Your legacy grows and continually impacts readers every. single. day.
I’ll show you how: https://tinyurl.com/yde6h4gt
Be well,
Max!
P.S. I’m consulting less every day on my end so I can focus on creating content that builds your lists so you can connect and collect with your audience even smoother.
That said, there’s still time to hop on my calendar this spring starting with March.
Once the last 5 reservations go, you have to wait until April.
First come.
First serve.