Yesterday was a busy Talk Tuesday full of fun new Strategy Sessions.
All first-timers too, like married couple, Nicole & Dan.
They make original granola products and teach healthy eating and cooking advice for busy parents.
Dan’s a fan of the newsletter, and so he hopped on my schedule to critique their email strategy and develop a new plan for an upcoming project.
In 45 minutes, we came up with different stories and email funnel strategies, using the single topic of lemon juice.
She didn’t know this, and maybe you didn’t either {Your name}, but I’m sure Paul Simon would agree… there must be 50 ways to tell a lemon story.
So our session explored actionable creative ways to reach busy moms who want more energy, without reaching for a caffeine fix.
By 1:22 PM that same day, Nicole wrote and published a new email, and it was leaps and bounds more fun, readable, and inviting than the previous ones.
Also with a call to action asking for new market insights.
She really understands how this works now.
I geeked out and asked her about the results. So much so I had to hear more.
SMLXL
The measurable results in only 12 hours….
SMLXL
5 replies from readers detailing their daily habits and concerns, with a 100-word email or so.
Based on few new lemon insights.
Can’t wait to help Nicole and Dan build more emails and funnels.
Not only with new stories ideas, but the framework to write emails her readers will open, share, read, and buy from.
We had 60 minutes, but 45 is all we needed since we knew our audience and what they want.
It’s all you’ll need too.
Nicole’s new lemon stories are secret, but I can help you write your next best stories next month.
My schedule is open to you for March 1 to craft your strategy for your next 31 day goals.
Be well,
Max!