Inside TOM someone called me out for my seemingly excessive emails yesterday. (Always holding me accountable. I love it.):
“Okay. I gotta ask… Max, I got 5 emails from you all time stamped with yesterday’s date. Was that intentional or some scheduling gone funky?
I love your content… but 5 in one day is a lot to take in 😂”
My response to her (and extra insights for you):
4 were Intentional. One was mis-scheduled (“Let’s talk about R & C”).
5 in one day is only “too much”, if you’re not qualified to be on my list.
Meaning you don’t want to learn about email marketing, join TOM to learn to build your influence, or connect with me as a serious client for a specific marketing project.
Here’s the important Lesson – Everything you experience in life (and marketing) is not necessarily for you and about you. If it ever feels off, chances are you’re in the wrong place or just showed up at the wrong time.
In this case, if you’re already a TOM subscriber, it seems redundant on the surface, but instead of buying you can still learn from what the message teaches.
1 – How to promote your own products with email on the final day of a launch
2 – How to focus on mastering one skill set well, instead 3 at the same time, poorly
3 – How to win new clients on demand using an email list
4 – How to move past your personal biases so you can see the opportunistic value in people and things
5 – How to teach life lessons within a simple email story that’s seemingly silly.
6 – Plus a freebie on how to talk about difficult topic to connect deeper with your readers
And a whole lot more…
Thus, in a single day, I taught more in 5 messages than most leaders will teach in a week, month, and year. (No exaggeration.)
That’s the power of emailing daily for your audience.
Anyway, take a break from reading and listen to this interview:
http://copychief.com/episode-19-max-rouzier/
I took a seemingly complex topic and made it simple, fun, and accessible, in the same way I would if I emailed about it. Thus empowering listeners to actually move to action and invest in the solution.
Took only 20 minutes.
Be well,
Max!
P.S. What people are already saying:
“Your perspectives were spot on and I felt you were the perfect guest to offer up solutions to deal with showing others how to respond.”
“Max Rouzier and Kevin Rogers, did the most intelligent, cool, calm and collected podcast on race relations that I have ever heard. I hope you enjoy it as much as I did.”
“My biggest takeaway is the last point of remembering who you’re writing to. These days, I’m so used to writing something for someone, getting it edited, and being sent out — I forget that there’s a real, live human being behind the screen reading those words that I wrote.”
http://copychief.com/episode-19-max-rouzier/